ABOUT / CV

(Longyearbyen, Svalbard)
Hi, I'm Alex - video editor, animator, and jr. art director that specializes in translating client ideas into captivating illustrations, graphics, and compelling video content.
With almost 30 published children's books, and experience with clients including Bayer, BMO, Deloitte, Element Fleet, Magna, and more, my expertise lies in producing visual media that engages audiences and pushes brand narratives.
In my spare time I travel, volunteer at my local horse barns and camp out in the great Ontarioan wilderness.
Reach out! Find me at the farm. But if that's a little far,
at alex.goubar@gmail.com or @goub_art is just as good.
Experience -------------------------------------------------------------------------------------------------
Video Editor / Animator / Jr. Art Director
Stimulus. formerly Livewire Communications, 2022 - Present
Notable clients: Bayer, BMO, Element Fleet Management, PWC, Magna, Mondelez, Uniity, Wawanesa
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Created motion graphics, animation, and video content across client campaigns while maintaining company brand standards.
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Worked closely with creative leads and clients on storyboarding, conceptual development, and content ideation that brought brand visions to life.
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Contributed to early-stage creative, presenting storyboards and visual concepts internally and externally.
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Assisted on-set with production, supporting directors and videographers.
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Work contributed to the 2024 NYX Gold Award for PwC Canada Campaign.
Lead Illustrator / Designer
Pandamonium Publishing House, 2018 - Present
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Leading the creative direction, conceptualization, layout, and
illustration for over 25 children's books
and novels (including 6 best-sellers). Supporting other illustrators
with layout and design. -
Developed media for brand communications and social platforms
in collaboration with the publisher.
Videographer / Editor / Animator
Knotty Knickers, 2022
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Shot, edited, and animated short-form video ads for Instagram,
TikTok, Facebook, and YouTube. -
Collaborated, storyboarded, and conceptualized using marketing
strategies (AIDA, PAS, CTAs). -
Supported on-set operations and created on-trend content.
Children’s Art Teacher
Mapleleaf Finearts Academy, 2019 - 2020
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Developed weekly courses for children teens ages 4-16.
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Adapted courses to digital media during COVID-19.
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Taught digital & traditional art, online and in-person.
Video Editor / Animator / Illustrator
Freelance, 2018 - Present
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Produced animated and live-action content for branding, events, publishing, and social media.
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Delivered assets including logo design, promotional videos, and
animated explainers. -
Supported clients from concept through delivery: storyboarding, on-site shooting, and post-production.
Education --------------------------------------------------------------------------------------------------
Bachelor’s of Illustration, Sheridan College. Honors graduate.
Achievements --------------------------------------------------------------------------------------------
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Video work contributed to 2024 NYX Gold Award - PWC Canada Campaign
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Authored 3 published books, illustrated over 25 published children’s books, 6 published best sellers
Skills ---------------------------------------------------------------------------------------------------------
Software
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Adobe: After Effects, Premiere Pro, Media Encoder, InDesign, Illustrator, Lightroom, Photoshop
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Procreate, Microsoft Suite, Canva, ChatGPT
General Skills
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English, Russian, French
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Time management, problem solving, client communication,
social media management -
Art direction, design/layout, vector graphics, generative AI and prompting
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Videography, video editing, motion graphics/animation
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Illustration, animatics, storyboarding, conceptualization
Volunteering ----------------------------------------------------------------------------------------------
Marketing/Videography Volunteer
Belfountain Heritage Society - Bicentennial, 2025 - Present
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Working closely with the President to promote Belfountain's 200th Anniversary parade/festival.
On-site videography, editing promotional content. -
Leading the creative team in developing visual content and marketing assets.
Volunteer/Part-Time Stablehand
LongRun Thoroughbred Retirement Society, 2021 - Present
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Supporting the health, care, and rehabilitation of 60+ retired off-track thoroughbred horses.
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Created content for social media to increase awareness and engagement.
Volunteer, Donations Team
Pride (Parade) Toronto, 2019
- References available upon request. -